ESSENCE CRAFT
.

Leadership

21GRAMS is led by people who, excuse our language, give a sh*t.

Robert Blink

Robert Blink, Group President/Managing Partner

21GRAMS CEO Robert Blink has built and led successful companies that have redefined the way healthcare informs and inspires its customers. Throughout his career, Bob has founded 3 highly successful companies; launched more than 30 brands in the US and globally; moved the industry forward with new product development; and introduced live streaming technology to healthcare. Clients love him, employees love him, and his parents love him. He’s one of the rare CEOs you’d actually want to hang out with.

Wendy Levine

Wendy Levine, President // 21GRAMS

21GRAMS President Wendy Levine began her career in healthcare as a sales rep for Johnson & Johnson. Recognizing her passion for marketing, she quickly moved in-house, where she exceled as a Group Product Director, and later, at Novartis – as a Senior Director of Marketing. A love for advertising brought her to the agency world, where she rose through the ranks within account management at The Bloc, held the role of EVP, Managing Director at McCann Health; and eventually, Director of Client Services at GSW. Known for her honesty, partnership, and endless work ethic, Wendy echoes the mantra, “Be good to each other, but tough on the work.” To this day, there is no conclusive proof that she actually sleeps.

Frank Mazzola

Frank Mazzola, Co-Global Chief Creative Officer

21GRAMS CCO Frank Mazzola is one of the most awarded and effective leaders in health. For the past two decades, he’s built a well-documented reputation for making brands and agencies better. Frank has served on several international juries (though none for crimes), while also chairing Clio Health in 2022. A strong believer in the life-changing power of creativity, he stands by a simple mantra: “The standard shouldn’t be lower because this is health, it should be higher because there’s more at stake.” Alongside his partner Tom Richards, Frank has built a career defying what people think is possible with “pharma” client work – leading 21GRAMS to produce a reality/comedy show for people with rare disease, the most successful Twitch event in healthcare history, sneezing movie theaters and posters for flu vaccination and so, so much more. All without owning a single fedora, indoor scarf or all black outfit. He really beat the odds.

Tom Richards

Tom Richards, Co-Global Chief Creative Officer

Tom partners with Frank in overseeing the creative across 21GRAMS. Tom’s background is art direction and he resides in the UK, so between the pair they have both hemispheres and both disciplines covered.   Tom’s last gig was with UK-based Havas Lynx, where he served as Chief Creative Officer. Under his guidance, the agency won Lions Health “Healthcare Agency of the Year”. He’s also the current president of the Health and Wellness jury at Cannes and is also no stranger to other award juries; Eurobest (President), Clio Health, D&AD impact and LIA. He also sits on the D@AD Impact council.   Prior to his current healthcare role, he has personally won Lions, Pencils, Sharks, Epicas, Creative Circles, Eurobests and IPAs. He believes in the power of the idea to change perception, behaviours and improve lives. And we believe in him enough to let him spell behaviours that way.

Jayson Dupré

Jayson Dupré, President // 21GRAMS Ed

21GRAMS Ed, our patient and medical education division, is led by President Jayson Dupré. As both a physician and an MBA, even your mom would be proud of him. A graduate of the Philadelphia College of Osteopathic Medicine, Jay became Chief Resident of internal medicine at Lehigh Valley Hospital. He then mastered business, earning his MBA from Villanova. This was followed by a key medical affairs role at AstraZeneca – before delving into Med Ed on the agency side. With 20 years of experience, Jayson has innovated, moderated, and forged deep and meaningful KOL relationships. His mind for marrying science with commercial strategy is second to none. And he’s also a father of four daughters, and continues to survive. That’s got to mean something.

Brian Schwartz

Brian Schwartz, Chief Revenue Officer

Brian is an industry veteran who built his career on the client side of sales and marketing for over 20 years. A great storyteller and devoted dad, Brian builds partnerships between 21GRAMS and clients that are more than a business transaction – but a true relationship, built upon shared values, mutual respect, and doing what’s best for the business, brand, and patients. As far as communication, Brian doesn't just text or email. He picks up that internet machine we call a phone and actually calls people. Regularly. With his voice.

Like it's 2006*.

*2006 is the last year calls outnumbered text messages. Please accept this fun fact as a token of our appreciation for lightly skimming these bios.

WILLIAM MARTINO

William Martino, Chief Commercial Officer

William has been in the health and life sciences industry for 20+ years, across dozens of therapeutic categories, hundreds of brands and 6 continents. At 21GRAMS, he is responsible for fueling our clients’ commercial success Like Liam Neeson in Taken, William has a very particular set of skills. Most notably, making sure our clients have the best and brightest 21GRAMS has to offer – helping to solve their stickiest problems, building teams that actually like each other, and delivering work that inspires people to act. A piece of advice: whatever you do, don’t call him Bill, Billy or use your “late for dinner” joke. We work too hard to laugh politely.

CHRISTINA STODDARD

Christina Stoddard, Head Of Brand Strategy

Christina may be the only person on Earth to help shape the M&Ms brand and make MM+M’s “Top 40 Under 40” list. These are two very different things, and too many Ms to count (okay, there’s only five) but they lead to one conclusion: Christina is one of the top strategic minds in our industry. After spending many years in the consumer world, where she made her mark on iconic brands and led award-winning campaigns (with work featured on the biggest stage in the world, the Super Bowl), a passion for people brought her back to her roots: healthcare. And that, dear bio reader, is what brought her to 21GRAMS. Here, Christina’s mission is to push the strategic approaches typically employed in the health space – with a focus on understanding people and harnessing emotion to change behavior. Because if you can move people, you can move business.

AMY WHITE

Amy White, Evp, Global Head Of Operations

If there were a slightly more boring version of the game of Clue (where the objective was to find the most organized person), chances are the suspect would be Ms. White, in the office, with a Macbook. Her action-packed career began in project management, working on multi-channel campaigns for brands like Mastercard, L’Oreal, Prudential and Diet Coke. By making a name for herself at iconic agencies like Droga5, McCann New York and FIG – Amy’s role would grow and evolve into resource planning and operations. Now as Global Head of Operations at 21GRAMS, Amy brings her brand of efficiency and effectiveness to how the agency runs, building bespoke operating models to fit each of our clients’ needs. You could say she runs a well-oiled machine, but Amy’s a little bit too responsible for that. It’s the 2020s. She’s looking into solar power.

JILL LANDAKER GRUNES

Jill Landaker Grunes, Global Head Of Production

If Jack and Jill went up a hill to fetch a pail of water – Jill would get Jack an Uber home, produce a better pail, and come back with the best water you’ve ever tasted in your life. Because making things go smoothly and better than you’ve ever imagined is exactly what she does. Prior to advertising, Jill was a theater nerd (her words, not ours) and documentary filmmaker who founded Smartypants Pictures – where she produced award-winning independent films as well as commercial content. Later, she’d rise up the ranks at FIG to become the Head of Production, overseeing iconic campaigns for countless brands, including Vimeo, Spotify, Macy’s, Virgin Atlantic, CNN and Zillow. As a lifelong lover of stories and puzzles, she gets to pursue her passions every day as the Global Head of Production at 21GRAMS. So yeah, Jill gets to smile in her headshot.

21GRAMS (Decibel Strategic Group, LLC d/b/a 21GRAMS) is a subsidiary of the WeissComm Group Ltd., d/b/a Real Chemistry, and is governed by the terms and conditions of the Real Chemistry Privacy Policy – click here to be redirected to our corporate privacy page.